Poler Stuff Wildwood Pack

We've all shoved a mess of clothes, beer, and snacks in a backpack because regular coolers are bulky, tacky, and annoying to carry. Well now there is an answer! Enter Poler Stuff's Wildwood Pack. They basically took a Herschel backpack and a cooler, force-bred them, and came up with this awesome Frankenstein-esque bag.  A stylish pack with an area for your beer that won't get your cloths wet or snacks moist. Boom.

Available at pollerstuff.com for $80